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Many freelancers have questions about what is SEO; what is SEO copywriting; what is SEO writing. This text explains – in detail – what this is. And, tips on how to make money from it as a contract writer. Search engine optimization is an acronym for the phrase « search engine marketing. » Search engine marketing is all about doing specific things to your website to drive extra site visitors to it as a way to enhance on-line gross sales – and traffic.

There are lots of, however here we’ll focus on what it is as it applies to freelance writers. And, this implies writing text in a sure means in order that net surfers (ie, web customers) can land on a specific site. What is SEO As it Pertains to Freelance Writers? What freelance writers need to be concerned with is key phrases.

Keywords are the words and phrases that net surfers kind in when they seek for issues on-line. For instance, for instance you had been excited by beginning a foreclosure cleanup enterprise. You might not know something about it other than foreclosures are hot in the news proper now and you are concerned about beginning this type of firm. So, you log onto your favorite search engine, (eg, Google, Yahoo! MSN, and many others.) and sort in the keywords « foreclosure cleaning enterprise » or « foreclosure cleaning » or « foreclosure cleanup » or some other relevant key phrase phrase.

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Note: Once you sort phrases right into a search engine to seek out one thing on the internet, the words you type in are called a keyword (one word) or a key phrase phrase (two or extra words with commas in between). If you kind in these phrases and hit « ENTER », a bunch of websites pop up and you start to surf (ie, click on the results) and start investigating the sites to see if they’ve the information you want. The websites that pop up are the outcomes that serps like Google, Yahoo, MSN, et al assume are probably the most related to the keyword phrase (aka search phrase) you typed in.

Firms pay some huge cash to be amongst the first two or three pages in the outcomes that search engines return. One of the methods they get to pop up in the primary two or three pages of outcomes is to have relevant text that accommodates the correct key phrase phrases.

And, that is the place you as an Website positioning copywriter could make a lot of money. You write the textual content that their site must pop up high in search engine outcomes. Many occasions, corporations will merely give you a bunch of keyword phrases and let you write what you want — so long as it is a certain size (often 300-500 phrases). There are numerous freelance writers – hundreds of 1000′s, if not just a few million.

However, solely a tiny minority know what Search engine optimization is and how to put in writing such a copy. And, for this reason they’re so in demand. Search engine optimization copywriters have an in-demand talent. And, as increasingly corporations move larger parts of their promoting budgets to web marketing, there is a good larger demand for his or her abilities.